Gatorade/Tropicana North America

Volume grew 4%. Revenue increased 5%. Operating profit was up 7%.

Gatorade continued to expand its remarkable franchise, leading the volume growth with three new flavors — Starfruit, Passion Fruit and High Tide Frost — which helped drive Gatorade volume growth of 6% in 2001. That growth led to sales gains in nearly every measured U.S. retail channel and market share gains in both the drug store and convenience store channels. Gatorade's 11% sales growth in 2001 matched its 10-year compounded annual growth rate — reflecting the continued strong momentum of this remarkable brand.

Worldwide Beverages continued -->