It is now two years since we introduced a new strategic mission to try to capture the heart and soul of PepsiCo. The simple but powerful idea of Performance with Purpose combines the two things that define what we do—growing the business, and acting as ethical and responsible citizens of the world.
As I look back on 2008, I’m proud to report that Performance with Purpose is woven into the fabric of our company. Wherever we see success, we see both parts of our mission in action. more >