- Wayne Calloway becomes chairman of the Board of Directors and chief executive officer
in May when Donald M. Kendall retires.
- The corporation is reorganized and decentralized. Beverage operations are combined
under PepsiCo Worldwide Beverages; snack food operations are combined under PepsiCo
- Shareholders approve reincorporation of PepsiCo in North Carolina.
- PepsiCo stock splits three-for-one.
- PepsiCo purchases Kentucky Fried Chicken, the leader in the quick service chicken
market. KFC was founded by Colonel Harland Sanders. Colonel Sanders began franchising
the company in 1952. KFC is spun off along with Pizza Hut and Taco Bell businesses
as Tricon Global Restaurants, Inc. in 1997.
- PepsiCo purchases 7Up International, the third largest franchise soft drink operation
outside the United States.
- PepsiCo passes $10 billion in sales.
- PepsiCo is listed on the Tokyo stock exchange.
- Chester Cheetah makes his prime-time television debut for Frito-Lay with a fully
animated commercial for Cheetos cheese flavored snacks.
- "Dew it Country Cool" becomes new slogan for Mountain Dew.
- Diet Pepsi gets a new logo.
- Pepsi-Cola acquires Mug Root Beer.
- Pepsi-Cola sponsors the first Western-produced consumer commercial in the Soviet
Union, appearing during the Goodwill Games.
- PepsiCo Board of Directors visits the People's Republic of China to mark the opening
of Pepsi's second bottling plant in China.
- Frito-Lay introduces Santitas brand restaurant style tortilla chips.