1990 Milestones
- PepsiCo stock splits three-for-one.
- PepsiCo acquires a controlling interest in Gamesa, Mexico's largest cookie company.
- Frito-Lay advertising for Doritos brand tortilla chips features talk celebrity Jay
Leno.
- PepsiCo signs the largest commercial trade agreement in history with the Soviet
Union.
- PepsiCo profits exceed $1 billion for the first time.