2002 Milestones

• Frito-Lay introduces Go Snacks, canisters that truly go anywhere.
• Gatorade introduces new Gatorade ICE in three flavors- Orange, Lime and Strawberry.
• Tropicana Pure Premium announces sponsorship of Disney's award-winning show The Lion King.
• Tropicana® Pure Premium® introduces 14-oz. single-serve resealable bottle you can take with you for the on-the-go- consumers.
• Diet Pepsi has a new look.
• "Mr. Green," a green-tinted carbonated soft drink with caffeine and ginseng, is launched under SoBe's New Age beverage line in April.
• The North American Coffee Partnership (NACP), a joint venture between Starbucks Coffee Company and PepsiCo, Inc. introduces Starbucks Doubleshot.
• Quaker Oatmeal this year celebrates the 125th anniversary of the nation's number-one-choice for a nutritious, hot breakfast cereal.
• Gatorade turns 35. It was created in 1960s to help performance of Florida Gators football team and now is the leading sport drink.
• New line of Gatorade brand drinks, Xtremo, comes in three new flavors - Mango, Tropical and Citrico.
• PepsiCo and Kenneth Cooper, M.D., M.P.H., of Cooper Concepts Inc. (CCI), a division of the renowned Cooper Aerobics Center in Dallas, TX enter into an agreement to promote nutrition, fitness and wellness.
• Dole Beverages enters chilled orange juice business as it launches five new flavors and packages.
• Aquafina debuts new line of great-tasting enhanced waters. Aquafina Essentials target active, health-conscious adults in four lightly sweetened varieties including B-Power, Calcium+, Daily C and Multi-V in 20-oz. bottles.
• PepsiCo reorganizes to unite all North American beverage operations, including Pepsi-Cola, Tropicana and Gatorade, into one new division -- PepsiCo Beverages and Foods North America.
• PepsiCo announces $5 billion share repurchase program.
• Starbucks unveils white vanilla and coconut crème Frappuccino.
• Tropicana has new ad campaign for Tropicana Pure Premium Healthy Kids - TV spots designed to capture the essence of children's needs.
• Galaxy Nutritional Foods launches Ultra Smoothies made with Tropicana juices.
• PepsiCo publishes Health and Wellness Philosophy. (on pepsico.com)
• Frito-Lay announces it is eliminating trans fats from Doritos, Tostitos, and Cheetos.
• Frito-Lay announces plans to introduce Lay's Reduced Fat chips and Cheetos Reduced Fat snacks.
• Quaker's Nutrition for Women team has developed a Food Guide Pyramid for Women as well as an online nutritional assessment.
• Brand Pepsi has a new look.
• Beyonce Knowles has joined the Pepsi family and will collaborate with Pepsi two new TV commercials, radio, and Internet ads.
• PepsiCo introduces Marathon Kids, a program that encourages kids and their families to be more physically active. The program debuts in Dallas, TX.
• Tropicana introduces a new campaign with the tag line "So pure. So alive. Tropicana Pure Premium."
• Tropicana Pure Premium and Quaker Oatmeal launch the Heart and Soul Mates Support Network featuring nutrition tips, motivational messages and coaching advice, to help consumers turn healthy habits into life-long changes.