Through our bottling partners and third-party distributors in the United States, Pepsi-Cola North America
(PCNA) is committed to offering schools a portfolio of low-calorie and nutritious beverage choices. This
wide variety of products includes bottled waters, juices, sports drinks and no- or low-calorie carbonated soft
drinks, juice-flavored drinks and iced teas. Schools decide which beverages are available, and where and
when they are sold. Within this framework:

I. PCNA instructs our bottlers and third-party distributors to strictly comply with all federal, state and
   local regulations, including where and when vending machines are placed and operated.

II. PCNA encourages our bottlers and third-party distributors to work closely with parents, community
    leaders and school officials to ensure that only products that meet the following guidelines, which
    were set by the American Beverage Association and the Alliance for a Healthier Generation,* are
    offered to schools for sale to students through vending machines, á la carte lines and school stores.

    Elementary school 

• Water
•  Milk and juice in 8-ounce servings or less, which meet the following criteria:
          - Fat-free or low-fat milk and nutritionally equivalent (per USDA) milk alternatives;
          - Fat-free or low-fat nutritionally equivalent flavored milk with no more than 150 calories per 8-
            ounce serving;
          - 100% juice with no added sweeteners, no more than 120 calories per 8-ounce serving and at least
             10% of the recommended daily value (DV) for at least three micronutrients (e.g., calcium,
              vitamins, iron).

   Middle school

• Same as elementary school except that juice and milk meeting elementary school criteria may be
  available in 10-ounce servings.
• As a practical matter, if middle school and high school students have common access to areas where
  beverages are sold on a common campus or in common buildings, then the school community has the
  option to adopt the high school standard.

   High school

• Water
• No or low-calorie beverages with no more than 10 calories per 8-ounce serving (e.g., diet sodas,
  unsweetened teas, fitness waters, flavored waters, seltzers)
• Milk, light juice, juice and sports drinks in 12-ounce servings or less, which meet the following
  criteria:
          - Fat-free or low-fat milk and nutritionally equivalent (per USDA) milk alternatives;
          - Fat-free or low-fat nutritionally equivalent flavored milk with no more than 150 calories per 8-
            ounce serving;
          -100% juice with no added sweeteners, no more than 120 calories per 8-ounce serving and at least
            10% of the DV for at least three micronutrients;
          - Light juices, sports drinks and other beverages with no more than 66 calories per 8-ounce serving.
• At least 50% of non-milk beverages must be water and no- or low-calorie options (no more than 10
  calories per 8-ounce serving).

 

 

               *Alliance for a Healthier Generation is a national health advocacy group formed by the American Heart
        Association and the William J. Clinton Foundation.

        As we continue to develop innovative beverage choices, including low and no-calorie products, we
        will work with our school partners to evolve our policies to encompass these new beverages.

III. PCNA encourages our bottlers and third-party distributors not to offer beverages marketed as energy
      drinks to schools below the College & University level.

IV. PCNA encourages our bottlers and third-party distributors to provide vending machines in a variety
      of graphic designs, including activity-based and non-commercial imagery and to provide only
      activity-based and non-commercial imagery on vendors placed in elementary and middle schools.
      We also recommend the use of nutritional information panels that can be attached to vending
      machines. The information on these panels is intended to help students make informed decisions
      about the calories in beverages and the amount of physical activity needed to burn off these calories.

V. PCNA does not make up-front payments to schools, nor do we support the practice of our bottlers or
     third-party distributors making large, up-front payments for school contracts.

VI. PCNA and our bottlers and third-party distributors encourage schools to use contract-related
      sponsorship and marketing funds for student fitness, wellness and health education programs.