Sabra Introduces Grab N Go Pack With Salsa and TOSTITOS® Tortilla Chips for Snackers On the Move
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Sabra Dipping Company, the country's leading manufacturer of refrigerated dips and spreads, today announced the addition of a Grab N Go pack featuring Sabra's Homestyle Medium Salsa and TOSTITOS® Bite Size Rounds tortilla chips to its line of products. Sabra's popular Grab N Go cups with Classic, Roasted Garlic and Roasted Red Pepper hummus paired with pretzels have been available since 2005.
"Eating on the go doesn't have to be a struggle," said Janice Greenwald, Brand Manager, Sabra. "Since their initial launch, the Grab N Go cups have been a customer favorite. Our fans have been clamoring for even more snack options that don't require preparation. Made from delicious, ripe vegetables, Sabra Salsawas the natural choice for the new snack packs, and TOSTITOS tortilla chips are the perfect dippers."
This is the first time Sabra has offered its delicious, refrigerated Salsa in a single serving size. All Sabra salsas are made from hand-selected tomatoes, and are combined with delicious, chunky vegetables, herbs and spices. The new offering will join Sabra's family of refrigerated Salsas, Hummus, Guacamole and Greek yogurt vegetable dips. Sabra Grab N Go packs can be found at supermarkets, convenience stores, airports, college campuses, and club stores nationwide.
For more information about Sabra's new products, please visit www.sabra.com.
About Sabra Dipping Company, LLC
Sabra Dipping Company, LLC is a leader in the refrigerated dips and spreads category and producer of America's top-selling hummus. Sabra's award-winning hummus, available in more than a dozen flavors, and a wide range of authentic, healthy and vegetarian dips and spreads can be found nationwide in club stores, supermarkets, specialty retailers and through food service. Sabra operates a silver LEED certified factory in Virginia, and in 2011 received an A-Classification from the British Retail Consortium (BRC) audit board for food safety for its California plant. Visit Sabra at www.sabra.com, on Twitter at www.twitter.com/sabra and on Facebook at www.facebook.com/sabra.
The TOSTITOS brand is one of the many brands that make up Frito-Lay North America, the $13 billion convenient foods business unit of PepsiCo (NYSE: PEP), which is headquartered in Purchase, NY. In addition to Frito-Lay, PepsiCo business units include Pepsi-Cola, Quaker Foods, Gatorade and Tropicana. Learn more about Frito-Lay at the corporate Web site, http://www.fritolay.com/, the Snack Chat blog, http://www.snacks.com/ and on Twitter at http://twitter.com/fritolay.
PepsiCo is a global food and beverage leader with net revenues of more than $65 billion and a product portfolio that includes 22 brands that generate more than $1 billion each in annual retail sales. Our main businesses – Quaker, Tropicana, Gatorade, Frito-Lay and Pepsi-Cola – make hundreds of enjoyable foods and beverages that are loved throughout the world. PepsiCo's people are united by our unique commitment to sustainable growth by investing in a healthier future for people and our planet, which we believe also means a more successful future for PepsiCo. We call this commitment Performance with Purpose: PepsiCo's promise to provide a wide range of foods and beverages for local tastes; to find innovative ways to minimize our impact on the environment by conserving energy and water and reducing packaging volume; to provide a great workplace for our associates; and to respect, support and invest in the local communities where we operate. For more information, please visit www.pepsico.com.