When major disasters strike, PepsiCo Foundation provides financial assistance and PepsiCo responds with in-kind product donations and human resource contributions to help respond to people and communities affected. Here are the Foundation's contributions in 2010 and the first half of 2011:
The PepsiCo Foundation committed $1.5 million to nonprofit partners leading relief and recovery efforts in Japan following the devastating earthquake and tsunami. This commitment will support PepsiCo's humanitarian and business partners on the ground in Japan, providing short- and longer-term assistance to those in the affected areas where the highest needs exist.
The PepsiCo Foundation's initial relief contributions are supporting several identified areas of need:
PepsiCo also worked with its key food and beverage business partners in Japan—Calbee (Frito-Lay and Quaker foods), Suntory (soft drinks, water and Gatorade) and Kirin (Tropicana juices)—to aid the disaster response effort with product donations. These companies have already committed funds to the relief efforts and, through their own logistics networks and through government distribution systems, supplied donated product to the affected areas.
PepsiCo continues to work with Japanese partners following the initial relief phase, and the PepsiCo Foundation has set aside $500,000 to support longer-term rebuilding and recovery efforts.
In support of the United Nations World Food Programme (WFP), the PepsiCo Foundation's disaster relief partner, $250,000 was directed immediately to the WFP's emergency and special operations already in place in Pakistan. The funds helped to provide humanitarian aid, including supplies and food assistance, to some of the estimated 22 million Pakistanis whose homes and livelihoods were impacted by the heavy monsoon rains. Because WFP was already on the ground providing assistance to millions of Pakistan's poorest people, the organization was able to respond to the disaster quickly and effectively. In the initial days, despite the bad weather, the WFP provided a one-month supply of food to nearly 340,000 people in severely affected areas of Khyber Pakhtunkhwa province and other distressed communities.
PepsiCo Foundation is now working with the American Pakistan Foundation to address recovery needs by focusing on schools, water and livelihoods.
On February 27, 2010, an earthquake of magnitude 8.8 struck Chile, killing nearly 500 people, impacting more than two million people and damaging 1.5 million homes. PepsiCo Foundation made a grant of $250,000 to Un Techo Para Mi País, a nonprofit organization founded in Chile and operating in 16 Latin American countries. The organization, which is run by university students and young professionals, constructs transitional houses and works with families in extreme poverty in a social inclusion process that will allow them to develop as a sustainable community. The funding will build 170 transitional homes in the region's neediest areas, benefiting approximately 850 people.
In January 2010, PepsiCo Foundation, working with the PepsiCo Disaster Response Team and our Disaster Relief Strategic Partners, provided $1 million in support for Haitian earthquake disaster relief efforts.
Initially, PepsiCo Foundation provided grants to organizations that can best help all those impacted by the earthquake and its destruction, and divided a portion of its relief funds among three strategic partners:
Subsequently, PepsiCo Foundation committed $500,000 for the Inter-American Development Bank's Water and Sanitation for the Port au Prince project.
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