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        <title>PepsiCo - In the News   </title>
        <link>http://www.pepsico.com/</link>
        <language>en-us</language>
        
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                    <title><![CDATA[ PepsiCo Bows Beverage Fountain That Lets Consumers Mix-n-Match Flavors - AdvertisingAge ]]></title>
                    <link><![CDATA[ http://adage.com/article/news/pepsico-soda-fountain-lets-consumers-mix-n-match-flavors/241415/ ]]></link>
                    <guid><![CDATA[ http://adage.com/article/news/pepsico-soda-fountain-lets-consumers-mix-n-match-flavors/241415/ ]]></guid>
                    <pubDate><![CDATA[ Fri, 10 May 2013 00:00:00 GMT ]]></pubDate>
                    <description><![CDATA[ Next week, PepsiCo will begin testing "Pepsi Touch Tower 1.0" as part of a series of new fountain rollouts, according to Beverage Digest. The device packs a lot of punch in a small space. Touch Tower 1.0 is a small counter-top unit with a digital touch screen. ]]></description>
                    <category><![CDATA[PepsiCo Corporate]]></category>
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                    <title><![CDATA[ Deep inside Taco Bell's Doritos Locos Taco - Fast Company ]]></title>
                    <link><![CDATA[ http://www.fastcompany.com/3008346/deep-inside-taco-bells-doritos-locos-taco?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+fastcompany%2Fheadlines+%28Fast+Company%29 ]]></link>
                    <guid><![CDATA[ http://www.fastcompany.com/3008346/deep-inside-taco-bells-doritos-locos-taco?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+fastcompany%2Fheadlines+%28Fast+Company%29 ]]></guid>
                    <pubDate><![CDATA[ Wed, 01 May 2013 00:00:00 GMT ]]></pubDate>
                    <description><![CDATA[ In early 2009, three years prior to Taco Bell's 50th anniversary, CEO Greg Creed was already experiencing something of a midlife crisis. "Our target audience is [customers] in their 20s. Turning 50 makes us sound old, and I didn't want to sound old," ]]></description>
                    <category><![CDATA[Frito-Lay]]></category>
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                    <title><![CDATA[ Video: Cramer: This Company Making Green from Going Green - CNBC ]]></title>
                    <link><![CDATA[ http://www.cnbc.com/id/100679474 ]]></link>
                    <guid><![CDATA[ http://www.cnbc.com/id/100679474 ]]></guid>
                    <pubDate><![CDATA[ Fri, 26 Apr 2013 00:00:00 GMT ]]></pubDate>
                    <description><![CDATA[ Indra Nooyi talks with Jim Cramer about her efforts to keep PepsiCo green. ]]></description>
                    <category><![CDATA[PepsiCo Corporate]]></category>
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                    <title><![CDATA[ Video: Hugh Johnston talks Q1 2013 earnings - CNBC ]]></title>
                    <link><![CDATA[ http://video.cnbc.com/gallery/?play=1&video=3000161168 ]]></link>
                    <guid><![CDATA[ http://video.cnbc.com/gallery/?play=1&video=3000161168 ]]></guid>
                    <pubDate><![CDATA[ Thu, 18 Apr 2013 00:00:00 GMT ]]></pubDate>
                    <description><![CDATA[ PepsiCo CFO Hugh Johnston appeared on CNBC to talk about Q1 2013 earnings results. ]]></description>
                    <category><![CDATA[PepsiCo Corporate]]></category>
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                    <title><![CDATA[ Video: Indra Nooyi interview with Jim Cramer on Mad Money - CNBC ]]></title>
                    <link><![CDATA[ http://video.cnbc.com/gallery/?play=1&video=3000162031#eyJ2aWQiOiIzMDAwMTYyMzU0IiwiZW5jVmlkIjoiMGJQaVJLME1HcjlNSjcvUzg5UXVvQT09IiwidlRhYiI6ImluZm8iLCJ2UGFnZSI6IiIsImdOYXYiOlsiXHUwMGEwTGF0ZXN0IFZpZGVvIl0sImdTZWN0IjoiQUxMIiwiZ1BhZ2UiOiIxIiwic3ltIjoiIiw ]]></link>
                    <guid><![CDATA[ http://video.cnbc.com/gallery/?play=1&video=3000162031#eyJ2aWQiOiIzMDAwMTYyMzU0IiwiZW5jVmlkIjoiMGJQaVJLME1HcjlNSjcvUzg5UXVvQT09IiwidlRhYiI6ImluZm8iLCJ2UGFnZSI6IiIsImdOYXYiOlsiXHUwMGEwTGF0ZXN0IFZpZGVvIl0sImdTZWN0IjoiQUxMIiwiZ1BhZ2UiOiIxIiwic3ltIjoiIiw ]]></guid>
                    <pubDate><![CDATA[ Thu, 18 Apr 2013 00:00:00 GMT ]]></pubDate>
                    <description><![CDATA[ Jim Cramer hosted Indra Nooyi on his nightly show Mad Money. ]]></description>
                    <category><![CDATA[PepsiCo Corporate]]></category>
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                    <title><![CDATA[ Doritos Locos Doritos?! PepsiCo Unveils Incredibly Meta Taco Bell-Inspired Chips - Huffington Post ]]></title>
                    <link><![CDATA[ http://www.huffingtonpost.com/2013/03/26/doritos-locos-doritos_n_2957967.html ]]></link>
                    <guid><![CDATA[ http://www.huffingtonpost.com/2013/03/26/doritos-locos-doritos_n_2957967.html ]]></guid>
                    <pubDate><![CDATA[ Tue, 26 Mar 2013 00:00:00 GMT ]]></pubDate>
                    <description><![CDATA[ American capitalist culture reached its logical conclusion this week when snack giant PepsiCo revealed that Doritos Locos Doritos -- that is, Doritos chips designed to taste like tacos designed to taste like Doritos -- would soon be hitting grocery store... ]]></description>
                    <category><![CDATA[Frito-Lay]]></category>
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                    <title><![CDATA[ Pepsi rolls out a new shape for bottle - Associated Press ]]></title>
                    <link><![CDATA[ http://www.usatoday.com/story/money/business/2013/03/21/pepsi-rolls-out-new-bottle-shape/2007449/ ]]></link>
                    <guid><![CDATA[ http://www.usatoday.com/story/money/business/2013/03/21/pepsi-rolls-out-new-bottle-shape/2007449/ ]]></guid>
                    <pubDate><![CDATA[ Fri, 22 Mar 2013 00:00:00 GMT ]]></pubDate>
                    <description><![CDATA[ NEW YORK (AP) — Pepsi is rolling out a new shape for its 20-ounce bottle for the first time in about 17 years. The new bottle has a contoured bottom half that appears easier for holding, and the wraparound label is shorter so that more of the drink is... ]]></description>
                    <category><![CDATA[PepsiCo Beverages]]></category>
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                    <title><![CDATA[ Video: Jeff Gordon’s Pepsi Max “Test Drive” goes viral - Washington Post ]]></title>
                    <link><![CDATA[ http://www.washingtonpost.com/blogs/early-lead/wp/2013/03/13/jeff-gordons-pepsi-max-test-drive-goes-viral-video/ ]]></link>
                    <guid><![CDATA[ http://www.washingtonpost.com/blogs/early-lead/wp/2013/03/13/jeff-gordons-pepsi-max-test-drive-goes-viral-video/ ]]></guid>
                    <pubDate><![CDATA[ Wed, 13 Mar 2013 00:00:00 GMT ]]></pubDate>
                    <description><![CDATA[ Thanks to the success of Kyrie Irving’s kindly kick-butt Uncle Drew, there’s a new Pepsi Max ad featuring another well-known sports figure in disguise.

Beneath that cheesy goatee…it’s Jeff Gordon taking a Camaro for a test drive... ]]></description>
                    <category><![CDATA[PepsiCo Beverages]]></category>
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                    <title><![CDATA[ LinkedIn: The Ugly Duckling of Social Media - The Wall Street Journal ]]></title>
                    <link><![CDATA[ http://online.wsj.com/article/SB10001424127887324432004578304740861400194.html?ru=yahoo&mod=yahoo_hs ]]></link>
                    <guid><![CDATA[ http://online.wsj.com/article/SB10001424127887324432004578304740861400194.html?ru=yahoo&mod=yahoo_hs ]]></guid>
                    <pubDate><![CDATA[ Wed, 27 Feb 2013 00:00:00 GMT ]]></pubDate>
                    <description><![CDATA[ Shares of Facebook Inc. Zynga Inc. and Groupon Inc. tanked after their rocky stock-market debuts. But LinkedIn Corp.'s stock is still soaring, closing at an all-time high of $168.55 on Wednesday.

That may be because of people such as Chris Hoyt who helps... ]]></description>
                    <category><![CDATA[PepsiCo Corporate]]></category>
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                    <title><![CDATA[ How They Dew It - Sports Business Journal ]]></title>
                    <link><![CDATA[ http://www.pepsico.com/Article/How-They-Dew-It---Sports-Business-Journal02252013.html ]]></link>
                    <guid><![CDATA[ http://www.pepsico.com/Article/How-They-Dew-It---Sports-Business-Journal02252013.html ]]></guid>
                    <pubDate><![CDATA[ Mon, 25 Feb 2013 00:00:00 GMT ]]></pubDate>
                    <description><![CDATA[ It’s been 20 years since Mountain Dew turned to action sports to wake up its sleepy brand. Here’s how the strategy developed and where Dew may find its next marketing trick... ]]></description>
                    <category><![CDATA[PepsiCo Beverages]]></category>
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                    <title><![CDATA[ Coke or Pepsi—Which Does Cramer Prefer? ]]></title>
                    <link><![CDATA[ http://www.cnbc.com/id/100482279 ]]></link>
                    <guid><![CDATA[ http://www.cnbc.com/id/100482279 ]]></guid>
                    <pubDate><![CDATA[ Thu, 21 Feb 2013 00:00:00 GMT ]]></pubDate>
                    <description><![CDATA[ Much like the rivalry between the two colas, investors can't agree on the stock either. For Jim Cramer, which is it — Coke or Pepsi? With the market in the middle of a sell-off, Cramer knows that you may want to rotate into defensive stocks such as these... ]]></description>
                    <category><![CDATA[PepsiCo Corporate]]></category>
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                    <title><![CDATA[ Don't have time to eat breakfast? Drink it - Associated Press ]]></title>
                    <link><![CDATA[ http://hosted.ap.org/dynamic/stories/B/BREAKFAST_DRINKS?SITE=AP&SECTION=HOME&TEMPLATE=DEFAULT ]]></link>
                    <guid><![CDATA[ http://hosted.ap.org/dynamic/stories/B/BREAKFAST_DRINKS?SITE=AP&SECTION=HOME&TEMPLATE=DEFAULT ]]></guid>
                    <pubDate><![CDATA[ Wed, 20 Feb 2013 00:00:00 GMT ]]></pubDate>
                    <description><![CDATA[ PepsiCo CEO Indra Nooyi also has noted that the company is looking at ways to "drinkify" snacks, and gauging which type of foods and meals people might want in drink form. Already, the company's Naked juices are seen as falling into that general space... ]]></description>
                    <category><![CDATA[Quaker]]></category><category><![CDATA[Naked Juice]]></category>
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                    <title><![CDATA[ Video: PepsiCo Discusses Q4 and Full Year 2012 Earnings - CNBC ]]></title>
                    <link><![CDATA[ http://video.cnbc.com/gallery/?video=3000147015 ]]></link>
                    <guid><![CDATA[ http://video.cnbc.com/gallery/?video=3000147015 ]]></guid>
                    <pubDate><![CDATA[ Thu, 14 Feb 2013 00:00:00 GMT ]]></pubDate>
                    <description><![CDATA[ Interview with PepsiCo Chief Financial Officer Hugh Johnston on PepsiCo’s Q4 and Full Year 2012 financial results. ]]></description>
                    <category><![CDATA[PepsiCo Corporate]]></category>
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                    <title><![CDATA[ Video: PepsiCo's CFO Johnson on Q4 Results, Growth - Bloomberg TV ]]></title>
                    <link><![CDATA[ http://www.bloomberg.com/video/pepsico-s-cfo-johnson-on-q4-results-growth-UUgkPRR0Rne5i8NNyMyYaA.html ]]></link>
                    <guid><![CDATA[ http://www.bloomberg.com/video/pepsico-s-cfo-johnson-on-q4-results-growth-UUgkPRR0Rne5i8NNyMyYaA.html ]]></guid>
                    <pubDate><![CDATA[ Thu, 14 Feb 2013 00:00:00 GMT ]]></pubDate>
                    <description><![CDATA[ Hugh Johnston, chief financial officer at PepsiCo Inc., talks about fourth-quarter results and the outlook for the company. Johnston speaks with Betty Liu on Bloomberg Television's "In the Loop." ]]></description>
                    <category><![CDATA[Financial]]></category><category><![CDATA[PepsiCo Corporate]]></category>
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                    <title><![CDATA[ PepsiCo Sales Indicate Turnaround Is Taking Hold - Wall Street Journal ]]></title>
                    <link><![CDATA[ http://online.wsj.com/article/SB10001424127887323478004578303720031975996.html ]]></link>
                    <guid><![CDATA[ http://online.wsj.com/article/SB10001424127887323478004578303720031975996.html ]]></guid>
                    <pubDate><![CDATA[ Thu, 14 Feb 2013 00:00:00 GMT ]]></pubDate>
                    <description><![CDATA[ PepsiCo's revenue and earnings topped Wall Street expectations. The maker of such products as its namesake cola, Gatorade sports drink and Frito-Lay snacks has increased its advertising spending by $500 million to $600 million over the past year... ]]></description>
                    <category><![CDATA[Financial]]></category><category><![CDATA[PepsiCo Corporate]]></category>
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                    <title><![CDATA[ PepsiCo profit beats Street; 2013 in line with goals - Reuters ]]></title>
                    <link><![CDATA[ http://www.reuters.com/article/2013/02/14/us-pepsico-results-idUSBRE91D0ND20130214 ]]></link>
                    <guid><![CDATA[ http://www.reuters.com/article/2013/02/14/us-pepsico-results-idUSBRE91D0ND20130214 ]]></guid>
                    <pubDate><![CDATA[ Thu, 14 Feb 2013 00:00:00 GMT ]]></pubDate>
                    <description><![CDATA[ PepsiCo Inc reported a higher-than-expected fourth-quarter profit on Thursday, helped by increases in sales volume and prices, and gave a 2013 forecast consistent with its ongoing turnaround plan. The maker of Gatorade sports drinks and Quaker... ]]></description>
                    <category><![CDATA[Financial]]></category><category><![CDATA[PepsiCo Corporate]]></category>
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                    <title><![CDATA[ Video: Eva Longoria talks new Frito-Lay potato chip flavors - CNBC ]]></title>
                    <link><![CDATA[ http://video.cnbc.com/gallery/?play=1&video=3000147457#eyJ2aWQiOiIzMDAwMTQ3NDg2IiwiZW5jVmlkIjoicDdVNUl4c0xOelJMbldPNzBRN3BmUT09IiwidlRhYiI6InRyYW5zY3JpcHQiLCJ2UGFnZSI6IiIsImdOYXYiOlsiwqBMYXRlc3QgVmlkZW8iXSwiZ1NlY3QiOiJBTEwiLCJnUGFnZSI6IjEiLCJzeW0iOiI ]]></link>
                    <guid><![CDATA[ http://video.cnbc.com/gallery/?play=1&video=3000147457#eyJ2aWQiOiIzMDAwMTQ3NDg2IiwiZW5jVmlkIjoicDdVNUl4c0xOelJMbldPNzBRN3BmUT09IiwidlRhYiI6InRyYW5zY3JpcHQiLCJ2UGFnZSI6IiIsImdOYXYiOlsiwqBMYXRlc3QgVmlkZW8iXSwiZ1NlY3QiOiJBTEwiLCJnUGFnZSI6IjEiLCJzeW0iOiI ]]></guid>
                    <pubDate><![CDATA[ Tue, 12 Feb 2013 00:00:00 GMT ]]></pubDate>
                    <description><![CDATA[ Actor, producer and political activist Eva Longoria offers insight on the three winning potato chip flavors from Lay's, and her thoughts on President Obama's performance in office. ]]></description>
                    <category><![CDATA[Frito-Lay]]></category>
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                    <title><![CDATA[ Video: Ann Mukherjee talks about social media's role in the "Do Us a Flavor" campaign - The Street ]]></title>
                    <link><![CDATA[ http://www.thestreet.com/_yahoo/video/11839681/frito-lay-north-america-chief-marketing-officer.html?cm_ven=YAHOOV&cm_cat=FREE&cm_ite=NA&s=1 ]]></link>
                    <guid><![CDATA[ http://www.thestreet.com/_yahoo/video/11839681/frito-lay-north-america-chief-marketing-officer.html?cm_ven=YAHOOV&cm_cat=FREE&cm_ite=NA&s=1 ]]></guid>
                    <pubDate><![CDATA[ Tue, 12 Feb 2013 00:00:00 GMT ]]></pubDate>
                    <description><![CDATA[ Frito-Lay North America Chief Marketing Officer Ann Mukherjee explains the social media aspect of Lays new chip flavor campaign. Consumers pick and choose new flavors like Chicken & Waffles. ]]></description>
                    <category><![CDATA[Frito-Lay]]></category>
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                    <title><![CDATA[ Video: Sofia Vergara Falls in Love with Diet Pepsi in a New U.S. Ad - PopSop ]]></title>
                    <link><![CDATA[ http://popsop.com/61001 ]]></link>
                    <guid><![CDATA[ http://popsop.com/61001 ]]></guid>
                    <pubDate><![CDATA[ Tue, 12 Feb 2013 00:00:00 GMT ]]></pubDate>
                    <description><![CDATA[ Diet Pepsi celebrates Valentine’s Day with a new ad, titled “Come On,” which appeared on the brand’s YouTube page last Friday, on February 8. The U.S. spot, created by TBWA/Chiat/Day, stars Sofia Vergara, who is sitting in a café and seems to be flirting... ]]></description>
                    <category><![CDATA[PepsiCo Beverages]]></category>
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                    <title><![CDATA[ China wakes up to innovation - Financial Times ]]></title>
                    <link><![CDATA[ http://presscuttings.ft.com/presscuttings/s/3/viewArticle/69168313#axzz2KhBbMSEz ]]></link>
                    <guid><![CDATA[ http://presscuttings.ft.com/presscuttings/s/3/viewArticle/69168313#axzz2KhBbMSEz ]]></guid>
                    <pubDate><![CDATA[ Tue, 12 Feb 2013 00:00:00 GMT ]]></pubDate>
                    <description><![CDATA[ In November PepsiCo opened its largest research centre outside the US in Shanghai, where the focus will be on designing foods for Asian tastes. These include Quaker congee or Lay's hot and sour fish soup flavoured crips... ]]></description>
                    <category><![CDATA[PepsiCo Corporate]]></category>
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