1. Media
   1. Inside Scoop
   2. Press Releases
   3. In the News
   4. Events
   5. Media Contacts
   6. Fact Sheets
   7. Multimedia Downloads
   8. Subscribe RSS Feeds

IZZE brings back Sparkling Lemon to celebrate 10-year anniversary

Friday, May 25, 2012

This story ran in PEPline, PepsiCo’s global employee newsletter, and is proudly brought to you by a PepsiCo employee or a friend or family member of a PepsiCo employee.

IZZE Beverage Company is celebrating its ten-year anniversary by bringing back a fan-favorite flavor -- Sparkling Lemon, which will be available exclusively at Whole Foods for a limited time starting in May.

“IZZE was founded on the belief that pure, simple ingredients provide the ultimate refreshment, and ten years later we continue to stay true to that mission,” said Joe Culella, director of marketing, IZZE Sparkling Juice. “Lemon was one of the original flavors when IZZE first came to market in 2002, and we couldn’t think of a better way to celebrate our ten years than to bring back a flavor our community loves.”

In addition to Sparkling Lemon, the full IZZE lineup offers a variety of options to meet consumers’ desires. IZZE combines fruit juice with a splash of sparkling water, low-calorie IZZE esque offers refreshment with only 50 calories per bottle and IZZE Fortified provides an extra boost of vitamins.

Fans can pick up their other favorite IZZE flavors at retailers including SuperTarget, Wal-Mart, Kroger, Vons and Safeway as well as in select grocery stores, delis and casual and fine restaurants. Check out the Find IZZE retail locator on IZZE.com.

Join the IZZE community on Facebook and follow @IZZE on Twitter.