There’s never a dull day for Oğuzhan, Assistant Brand Manager at PepsiCo Turkey. Working for the Cheetos, Çerezza and Rocco brands, he loves the varied and exciting projects he gets to work on.
My Role at PepsiCo is...I’m currently responsible for the Cheetos, Çerezza and Rocco brands as an Assistant Brand Manager here at PepsiCo Turkey. Leading product launches and brand communications, shooting TV commercials, developing strategy, managing our annual 360 marketing plans from consumer activations to sales incentives, and analysing market and sales data for valuable insights is my thing!
My favourite PepsiCo brand is… I love Cheetos because it has a strong connection with my childhood. Me and everyone else I know all have memories of it from when we were younger…plus its delicious flavour and fun nature make it a great brand!
If I were a PepsiCo product...I would definitely be Ruffles! Ruffles are young, fun, witty and great to share – which is quite how I see myself! I like to create a positive and fun mood in the workplace and I love to make people laugh, just like Ruffles.
My personal PepsiCo motto is…Wake up every day to a brand new challenge – and own it!
I’m looking forward to…Working and gaining experience in PepsiCo snacks. I’m also looking forward to getting to know our beverage category as well, which has different dynamics and will enable me to expand my business perspective.
I'm proud to work at PepsiCo because...I’m proud to work for one of the largest food and beverage companies in the world, and be responsible for three of their brands. I love our company culture and the people I get to work with.
My proudest PepsiCo moment has been…I’m busy delivering a whole host of brand-new product launches in 2017; five are done, with many more to come. Successfully launching products with great marketing plans, and seeing my hard work turn into a final product is what makes me proud!
I’m happy to come in every day because…My colleagues are like close friends, and I’m given the opportunity to do incredible work and make a real impact on the business.
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