Purchase, N.Y., February 23, 2026 – To celebrate the upcoming release of Illumination and Nintendo’s The Super Mario Galaxy Movie, bubly has launched limited-edition flavors and character-themed packs to help fans immerse themselves in the film’s universe before the movie hits theaters.
Starting today, fans can sip three new movie-inspired flavors: Meteor Melon, an other-worldly watermelon lime, Cosmic Swirl, a galactic mix of vanilla and berry, and Dragonfruit Stardust, an enchanted mix of pineapple dragonfruit. Available in exclusive cans featuring color-changing Lumas when chilled, the new flavors bring the magic of the new film to life.
Best-selling bubly flavors are also getting a power-up with special-edition themed packs, featuring characters from the film. Fans can seek out Mario, Luigi, Yoshi, Princess Peach, Toad, and Bowser Jr. across specialty packs of Lime, Blackberry, Cherry, Grapefruit and Strawberry, in stores nationwide.
In the lead-up to the film's release, bubly is helping fans get a taste of the adventure with:
- The bubly Galactic Mission Giveaway: Hidden inside select movie-themed 8-packs of bubly nationwide are 50 bubly Galaxy Cans, the only ones featuring Rosalina. Uncover one to win the ultimate Galaxy Getaway Grand Prize, an all-expenses paid trip for two (2) to NASA’s Kennedy Space Center Visitor Complex in Merritt, FL. Each winning can includes a unique code that unlocks 6,375 Star Bits to send you on a Galaxy Getaway. Giveaway ends May 8, 2026.
- Collectible Star Bits That Unlock Complimentary Movie Tickets and Merch: As part of the bubly Galactic Mission, fans can bank up Star Bits with every film-themed can of bubly, redeemable for movie tickets and exclusive limited-edition merchandise. Each can has a scannable feature that unlocks a random amount of Star Bits, from 1 to 5,000, to collect and redeem until May 8, 2026.
- More Ways to Win in Theaters: Fans have another chance to win the Galaxy Getaway Grand Prize when they watch the film at select Regal and Marcus Theatres® locations and enter the promotion on-site by April 16, 2026.
“Super Mario is one of the most timeless and beloved franchises in entertainment, inspiring a sense of adventure and exploration for fans of every generation,” said Michael Smith, VP of Marketing for bubly Sparkling Water. “With our new color-changing cans, limited edition flavors, film-themed packs, Star Bits collection, and hidden bubly Galaxy Cans featuring Rosalina, we’re thrilled to bring the magic of this universe into the grocery aisle and be part of fans’ excitement leading up to the film.”
bubly sparkling water limited-edition The Super Mario Galaxy Movie flavors and packaging are available in stores nationwide and Tik Tok Shop starting today, while supplies last. Fans can follow @bublywater on Instagram and Tik Tok.
Bubly Galactic Mission Promotion. NO PURCHASE NECESSARY. Open to legal residents of 50 U.S. 18+ (19+ AL and NE). Begins March 2, 2026 and ends May 8, 2026. Limit of 10 game plays per day, per household per account. Visit www.bubly.com/galacticmission.com for how to enter without a purchase, full prize details, and complete Official Rules. SPONSOR: Pepsi-Cola Company, 700 Anderson Hill Road, Purchase, NY 10577.
Marcus Theatres and Regal Theater Giveaways. NO PURCHASE NECESSARY. Open to legal residents of 50 U.S. and D.C., 18+ (19+ AL*NE). Ends 4/16/26. Limit 1 Entry per Promotion Period, per person. Void Where Prohibited. Full Details & Rules, visit bublygalacticmission.com/regal or bublygalacticmission.com/marcus for entry details.
Illumination and Nintendo’s The Super Mario Galaxy Movie arrives in theaters April 1, 2026.
About PepsiCo
PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated nearly $94 billion in net revenue in 2025, driven by a complementary beverage and convenient foods portfolio that includes Lay's, Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker, and SodaStream. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including many iconic brands that generate more than $1 billion each in estimated annual retail sales.
Guiding PepsiCo is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with pep+ (PepsiCo Positive). pep+ is our strategic end-to-end transformation that puts sustainability and human capital at the center of how we will create value and growth by operating within planetary boundaries and inspiring positive change for planet and people. For more information, visit www.pepsico.com, and follow on X (Twitter), Instagram, Facebook, and LinkedIn @PepsiCo.
About Nintendo + Illumination’s The Super Mario Galaxy Movie
The Super Mario Galaxy Movie is an animated film based on the world of Super Mario Bros., and follows The Super Mario Bros. Movie, which was released in 2023 and earned more than $1.3 billion worldwide. Both the 2023 film and The Super Mario Galaxy Movie are produced by Chris Meledandri of Illumination and Shigeru Miyamoto of Nintendo.
The film will be co-financed by Universal Pictures and Nintendo and will be released worldwide by Universal Pictures.
The Super Mario Galaxy Movie is directed by returning filmmakers Aaron Horvath and Michael Jelenic, from a screenplay by returning screenwriter Matthew Fogel, with Brian Tyler returning to compose the score.
About Illumination
Illumination, founded by Chris Meledandri in 2007, is one of the entertainment industry's leading producers of event-animated films, including Despicable Me—the most successful animated franchise in cinematic history—as well as the record breaking The Super Mario Bros. Movie, Dr. Seuss' The Lorax, Dr. Seuss' The Grinch and The Secret Life of Pets and Sing films. Illumination’s library includes three of the top 10 animated films of all time. Illumination’s iconic, beloved franchises—infused with memorable and distinct characters, global appeal and cultural relevance—have grossed more than $10 billion worldwide. Illumination has an exclusive financing and distribution partnership with Universal Pictures.
About Nintendo
Nintendo Co., Ltd., headquartered in Kyoto, Japan, has been providing a wide range of entertainment products and experiences since its founding in 1889, beginning with the manufacture and sale of Hanafuda playing cards.
Since the 1983 release of the Family Computer (Famicom) system in Japan, and continuing through Nintendo Switch 2, Nintendo’s focus has been the development, manufacturing, and sale of its gaming systems and software. To date, Nintendo has sold more than 6 billion video games and over 870 million hardware units globally, and has created franchises such as Mario™, Donkey Kong™, The Legend of Zelda™, Pokémon™, Metroid™, Kirby™, Animal Crossing™, Pikmin™, and Splatoon™.
Nintendo’s continuing mission is to create reasons to choose Nintendo for unique, family-friendly entertainment that puts smiles on the faces of everyone it touches.
About Universal Pictures
Universal Pictures is a division of Universal Studios (www.universalstudios.com). Universal Studios is part of NBCUniversal. NBCUniversal is one of the world’s leading media and entertainment companies in the development, production and marketing of entertainment, news and information to a global audience. NBCUniversal owns and operates a valuable portfolio of news and entertainment networks, a premier motion picture company, significant television production operations, a leading television stations group and world-renowned theme parks. NBCUniversal is a subsidiary of Comcast Corporation.
About Marcus Theatres
Marcus Theatres®, a division of Marcus Corporation, is the fourth-largest theatre circuit in the United States and currently owns or operates 985 screens at 78 locations in 17 states under the Marcus Theatres, Movie Tavern® by Marcus and BistroPlex® brands. For more information, please visit www.marcustheatres.com and follow the company on Facebook, X, Instagram, and TikTok.