How PepsiCo is delivering jobs and driving economic activity across America

An external study shows PepsiCo plays a key role in driving the American economy that extends far beyond its own operations. Here's a look at the impact and people behind the data.
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Every Pepsi, Lay’s, Quaker Oats, and Gatorade on a store shelf has a bigger story behind it — one shaped by farmers, PepsiCo associates, and partners across the U.S. who work together to make PepsiCo’s food and drinks ready for people to enjoy.

A report from Oxford Economics spotlights how the journey has an impact across the economy and one of the clearest takeaways is this: PepsiCo is part of the fabric of communities throughout the U.S., and its impact on the U.S. economy extends much further than its facilities or store shelves.

The report reflects data from 2024, the most recent full year of verified data. Here are five additional takeaways from the report:

1. The impact goes far beyond PepsiCo’s own workforce

PepsiCo directly employed about 144,500 people in the U.S. in 2024. It has a presence in all 50 states. When you account for suppliers, farmers, transportation partners, and retailers, that number grew to more than 440,400 jobs supported by PepsiCo across the broader U.S. economy.

For each PepsiCo job, roughly two additional jobs were supported across the broader U.S. economy.

2. PepsiCo’s presence is felt across all 50 states

With deep roots in communities across the United States, PepsiCo supports jobs, local businesses, and economic activity in every state, every day.

PepsiCo's network contributed nearly $65 billion to U.S. GDP in 2024, equal to 0.2% of the country's GDP. PepsiCo’s local GDP impact exceeded $1 billion in 22 individual states.

3. PepsiCo is a company rooted in agriculture

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Long before foods and drinks like Lay's, Tostitos, Quaker Oats, poppi, and Siete are made and reach stores, coolers, and kitchens, the work begins on farms across the U.S. PepsiCo and its partners are helping drive America’s agricultural sector, spending $4.60 billion each year on agricultural products including potatoes, corn, and oats, supporting about 11,100 jobs tied to the agricultural supply chain.

That investment shows up on farms across states including Florida, Illinois, Wisconsin, and Iowa, where PepsiCo works with local farmers.

As part of our global goal to spread regenerative agriculture, restorative, or protective practices across 10 million acres by 2030, PepsiCo is supporting growers in their adoption of farming methods aimed at optimizing irrigation, reducing inputs, and improving soil health – not only for the sake of the planet but to improve crop yields for farmers and ensure supply chain resilience.

4. You can see it in action through the people who make it happen

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In Illinois, farmers like Jed Gerdes are making decisions about regenerative farming practices like cover crops and inputs throughout the year — while preparing for harvest — to help ensure the resilience of the corn supply, which PepsiCo relies on to make Tostitos and Fritos.

In Wisconsin, Dana Condon is on the floor of PepsiCo’s facility that makes Lay’s potato chips, focused on ensuring that every chip meets quality standards.

Throughout the country, PepsiCo drivers, merchandisers, and sales team members are working with store owners to keep shelves stocked — with Pepsi Zero Sugar, Siete, Tostitos, and more — and ready for shoppers.

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That system becomes most visible during the biggest moments. Ahead of major events, like this year’s Super Bowl in Northern California, Lisa Gibson and Terry Ennis worked behind the scenes to stock the stadium with food and drinks, plan innovative menus, and create brand moments for tens of thousands of fans.

These roles happen in different places, at different times, but they are part of the same flow of work from field to facility to store or stadium that is supporting local businesses, creating jobs for American workers and helping to advance the nation’s economy.

In total, PepsiCo’s network generated more than $35.7 billion in income for workers in 2024.

5. The work spans more industries than most people expect

The 440,400 jobs supported by PepsiCo and its partners span across a wide range of industries.

About 176,000 of those jobs are in manufacturing. Another 14,500 are in agriculture. Roughly 61,800 sit in trade and transportation, including trucking.

Taken together, they show how interconnected the system really is, along with the vital role PepsiCo plays in supporting jobs, communities, and economic growth across America.

Information and statistics are from an analysis by Oxford Economics issued in January 2026, titled "PepsiCo Network’s Economic Contribution to the U.S. Economy in 2024."