PepsiCo Foods brings holiday-inspired flavors to shelves for the 2026 season

Food is deeply connected to holiday gatherings, with 87% of Americans saying they should bring food to any holiday gathering and 85% saying all the food is a highlight of the holiday season.¹

This season, PepsiCo Foods is bringing together new and returning holiday-inspired offerings across Lay's^®, Tostitos^®, Smartfood^® and Quaker^®, offering a range of seasonal flavors for various occasions.

Lay’s introduces five limited-time Holi-LAY’S^® flavors

The Holi-LAY'S^® lineup features five limited-time offerings inspired by classic holiday dishes and seasonal desserts:

• Lay’s^® Cheddar Scalloped-Style Potatoes Flavored with Other Natural Flavors Potato Chips
• Lay’s^® Roasted Holiday Turkey Flavored Potato Chips
• Lay’s^® Maple Bacon Flavored Potato Chips
• Lay’s^® Wavy Milk Chocolate Covered Potato Chips
• Lay’s^® Wavy Dubai-Style Dark Chocolate Covered Potato Chips

The collection brings familiar holiday flavors to snack aisles, with offerings inspired by savory sides, a holiday centerpiece, and sweet-and-salty desserts. More information on the latest flavors from Lay's may be found here.

Tostitos brings a sweet twist to holiday entertaining

Tostitos^® Cinnamon Churro Flavored Tortilla Chips bring a sweet twist to holiday entertaining, inspired by the classic flavors of churros and designed for sharing throughout the season.

Quaker brings back hot cocoa flavor to oatmeal

Quaker^® Instant Oatmeal Hot Cocoa flavor brings the familiar flavor of hot cocoa to oatmeal for a part of a seasonal breakfast or snack. The returning limited-time offering combines oatmeal with rich hot cocoa flavor and comes in single-serving packets.

Smartfood^® adds a seasonal flavor

Smartfood FiberPop^® Cinnamon Sugar Flavored Popcorn is available as a limited-time seasonal offering featuring a delicious cinnamon sugar flavor and 6 grams of fiber per serving (contains 7 grams of Total Fat per serving).

Holiday flavors available for a limited time

From savory takes on classic holiday dishes to sweet seasonal flavors, PepsiCo Foods' 2026 lineup brings together limited-time offerings across Lay's^®, Tostitos^®, Smartfood^® and Quaker^® for a range of seasonal occasions.

Frequently asked questions

What holiday offerings are available from PepsiCo Foods in 2026?

The 2026 holiday lineup brings together new and returning limited-time offerings, including five Holi-LAY'S^® flavors, Tostitos^® Cinnamon Churro Flavored Tortilla Chips, Smartfood FiberPop^® Cinnamon Sugar Flavored Popcorn and Quaker Instant Oatmeal Hot Cocoa Flavored.

What new Lay's flavors are available for the holidays in 2026?

Consumers can find five limited-time Holi-LAY'S^® flavors:

• Lay’s^® Cheddar Scalloped-Style Potatoes
• Lay’s^® Roasted Holiday Turkey
• Lay’s^® Maple Bacon
• Lay’s^® Wavy Milk Chocolate Covered Potato Chips
• Lay’s^® Wavy Dubai-Style Dark Chocolate Covered Potato Chips

What holiday-inspired flavors is PepsiCo Foods offering in 2026?

PepsiCo Foods' seasonal offerings span flavors including roasted turkey, cheddar scalloped potatoes, maple bacon, cinnamon churro, cinnamon sugar, milk chocolate, Dubai-style dark chocolate, and hot cocoa-inspired oatmeal.

When will holiday products be available?

Products will roll out throughout the fall and holiday season, with timing and availability varying by product, retailer, and market.²

All brands are trademarks of PepsiCo, Inc. or its affiliates. ©2026.

¹_{Source: Online survey of 1,000 nationally representative Americans fielded by RepData on behalf of PepsiCo Foods US. Margin of error is +/-3%. Fielded from August 12–26, 2026.}

²_{Availability varies by product, retailer, and market. Select products are available for a limited time and while supplies last.}